Business Benefits of Analytics
Data analytics is a process of finding meaning in numbers to business’ actionable insights, helping them achieve their goals and increasing efficiencies.
Analytics surrounds our daily lives.
Streaming apps use analytics to recommend movies you might like. Shopping apps tempt you into buying more than you intended using analytics. Ever try to cancel a subscription but the service offers you a discounted rate so that you don’t unsubscribe? Data analytics figures out the price point that could make you stay!
As a small business owner, you can use analytics to your benefit too. At GRID, we can give you an overview of your business’ financial health through our Analytics app.
Having these datapoints at your fingertips can help you budget, identify cash flow pinch points and prevent things like missed direct debit payments. Get one step ahead of your competitors by making data analytics work for you.
